Luminara:
More Magic.
Luminara, the world’s premiere flame-effect candle brand, partnered with award-winning interior designer Genevieve Gorder for their first ever national campaign. The fully integrated partnership included print, branded editorial content, long-form online video, social and TV spots that ran on HGTV. Our goal was to provide décor enthusiasts everywhere with simple and elegant inspiration to elevate their every day lifestyles.
Print Series (Elle Decor)
Photo Art Direction (Social & Web)
ECD: Glen Wachowiak AD: Rioko Sponslier & Tom Lincoln